Yee Fon Lee Vice President Research and Production

Yee Fon Hui's main objective is to ensure the character and integrity of our efforts on our clients behalf.

"Working directly on the front lines of marketing research and production, I am aware of the challenge in providing results daily and ensure that the culture of my team is maximally supportive of their efforts.

I understand the importance of the work that my team and I are accountable for and commit to ensuring that our information is accurate, complete and up-to-date, guaranteeing we uncover decision makers with no one slipping through the cracks and establishing briefing opportunities that elevates our clients.

My personal background has taught me the value of a solid work ethic and I see it as an obligation to pass that on to people I work with - to say what we will do and do it.

I believe that a promise made is a promise kept and ensure that my team lives up to this belief in all they do."

Graduating from Golden Gate University, San Francisco with a Bachelors in International Business, Ms. Hui spent her early years in a management position at Genting Malaysia's Resort World before beginning her career at Fortis Research.

Born in Petaling Jaya, Malaysia, Ms. Hui is tri-lingual English, Chinese and Malay. She enjoys life in the Bay Area with all the energy she brings to her work; ensuring a perpetual freshness that recharges us all.